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product information

PRODUCT

The most mesmerizing CHANEL lipstick yet. A refillable matte lip colour housed in a faceted square glass case inspired by the mirrors that line the legendary Art Deco staircase in Gabrielle Chanel’s Paris apartment at 31 rue Cambon. 31 LE ROUGE unlocks a fusion of sophistication, technical mastery and design fluidity with an intimate, aesthetic experience.

The 12 shades combine luminosity with a matte effect. In a similar play of contrasts, the surface is embossed with an elegant woven pattern and a sleek CHANEL logo. Each hue is a vibrant reflection of Mademoiselle’s memories, the expertise demonstrated by the ateliers and the creativity and vitality integral to the iconic address. These colours were created to reveal, to embellish, to state the obvious; they were made for singularity rather than subtlety.

COMPOSITION

The longwearing formula is enriched with Gardenia Oil—a CHANEL-exclusive ingredient*—from Gaujacq, France, and maracuja oil, both of which provide skincare benefits for better-looking lips day after day. Finely micronized pigments and sheer pearlescent particles deliver intense, purely radiant colour. The comfortable texture glides on easily and wears like a second skin.

After 4 weeks of use, lips are better hydrated, 16%** smoother, 18%** more plump and 43%** more luminous.

HOW TO APPLY

Start at the center of lips, drawing an “X” shape from the top lip toward the bottom lip. Then, extend out toward the corners.

To refill, remove the current shade container and insert a new one into the base of the case. Refills cannot be used without a case and are compatible exclusively with 31 LE ROUGE.

31 LE ROUGE comes with a quilted black sleeve designed to protect the glass case. Always place the product in the sleeve when not in use to keep it beautifully polished.

*Patented in the United States and patent pending in Europe, South Korea, China and Japan
**Clinical evaluation of 31 women on bare lips after 4 weeks of use

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SIZE

0.11 OZ.

List of Ingredients

POLYGLYCERYL-3 DIISOSTEARATE | CELLULOSE | PENTAERYTHRITYL TETRAISOSTEARATE | DICAPRYLYL CARBONATE | CAPRYLIC/CAPRIC TRIGLYCERIDE | SYNTHETIC WAX | JOJOBA ESTERS | MAGNESIUM CARBONATE | LIMNANTHES ALBA (MEADOWFOAM) SEED OIL | HELIANTHUS ANNUUS CERA SEED (HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX) | BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE | SYNTHETIC FLUORPHLOGOPITE | CANDELILLA CERA (EUPHORBIA CERIFERA (CANDELILLA) WAX) | STEARALKONIUM HECTORITE | CERA CARNAUBA (COPERNICIA CERIFERA (CARNAUBA) WAX) | DEXTRIN ISOSTEARATE | PASSIFLORA EDULIS SEED OIL | GARDENIA FLORIDA FLOWER EXTRACT | SORBITAN SESQUIISOSTEARATE | SILICA | PROPYLENE CARBONATE | C8-12 ACID TRIGLYCERIDE | SQUALANE | DIMETHICONE | PARFUM (FRAGRANCE) | TOCOPHEROL | ALUMINUM HYDROXIDE | TIN OXIDE | [+ / - (MAY CONTAIN) | CI 12085 (RED 36) | CI 15850 (RED 6) | CI 15850 (RED 7 LAKE) | CI 15985 (YELLOW 6 LAKE) | CI 17200 (RED 33 LAKE) | CI 19140 (YELLOW 5 LAKE) | CI 42090 (BLUE 1 LAKE) | CI 45380 (RED 22 LAKE) | CI 45410 (RED 28 LAKE) | CI 73360 (RED 30 LAKE) | CI 77163 (BISMUTH OXYCHLORIDE) | CI 77491, | CI 77492, | CI 77499 (IRON OXIDES) | CI 77742 (MANGANESE VIOLET) | CI 77891 (TITANIUM DIOXIDE) | MICA] | BS000579A

Please be aware that ingredient lists may change or vary from time to time. To confirm that a CHANEL product is suitable for your personal use, please consult the list of ingredients that is included on our product packaging.

CHANEL 92 200 Neuilly-sur-Seine

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Overall rating4.3

3 total reviews

  • Janet L 02/08/2025
    Rating 5

    Shade : 13 - ROUGE JERSEY

    Purchase date: 01/28/2025

    Chanel excels at customer service. Highly recommend their products. Fast shipping and easy returns.

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  • Chanel client 10/24/2024
    Rating 5

    Shade : 24 - ROUGE MYSTIQUE

    Purchase date: 10/13/2024

    Beautiful!!

    Was this review helpful?

  • Delrae 09/27/2024
    Rating 3

    Shade : 21 - ROUGE RENCONTRE

    Purchase date: 09/09/2024

    Was disapointed with the color Rouge Rencontre. The online description is "A bright and joyful true red". It is in fact a rather brownish red. Not what I was expecting. Have had better luck with the colors in the Satin range.

    Was this review helpful?

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Questions & Answers

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ELEGANT PRESENTATION

CHANEL presents each purchase in signature keepsake packaging.

SPECIAL SAMPLES

Receive two complimentary samples with every fragrance, makeup and skincare purchase on chanel.com. Choose from a section at checkout.

COMPLIMENTARY DELIVERY

Enjoy complimentary standard shipping with every order.

COMPLIMENTARY RETURNS

You can return all or part of your online order within 17 calendar days of the shipping date. For Click & Collect orders, returns are accepted within 14 calendar days of the pickup date.

Purchases made between Sunday, 11/24/2024- Wednesday, 12/25/2024 may be accommodated for returns up to Saturday, 1/11/2025.

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THE TECHNIQUE

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31 LE ROUGE