ROUGE COCO Ultra Hydrating Lip Colour

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Ref. 172444


28 shades available



ROUGE COCO lip colour is more expressive than ever in a hydrating, next-generation formula that provides full coverage with a creamy yet lightweight finish.


An exclusive complex of Jojoba and Mimosa Butters, Sunflower Wax and Silicone provides lasting hydration and luminous shine. With a vibrant colour spectrum, featuring shade names inspired by Coco Chanel and the friends, artists and lovers who inspired her.


Line and fill in lips with preferred lip pencil in a matching shade ROUGE COCO directly to lips or use the Retractable Lip Brush.

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Questions & Answers

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Browse 94 questions Browse 94 questions and 147 answers
Why did you choose this?
Best color ever!
Jeannette L on Sep 10, 2019
I have looked most of my adult life for the perfect lipstick. I want one that stays put, stays true to the color, and doesn’t turn too pink or too orange. This is it! Love, love, love this lipstick in this color. It doesn’t bleed into the fine lines above my lips. It’s very hydrating too. LOVE!
Guest A on Aug 26, 2019
Best color ever!
Jeannette L on Sep 10, 2019
It's what I use
Frances S on Aug 29, 2019
I have looked most of my adult life for the perfect lipstick. I want one that stays put, stays true to the color, and doesn’t turn too pink or too orange. This is it! Love, love, love this lipstick in this color. It doesn’t bleed into the fine lines above my lips. It’s very hydrating too. LOVE!
Guest A on Aug 26, 2019
I have loved and used this color for a long time and the store no longer had it.....
Guest K on Aug 25, 2019
I am getting married in a month and was looking for that perfect Chanel lipstick to wear on my big day! I love the beautiful peachy nude color of Adrienne ~ Thank you Chanel xo
Guest E on Aug 12, 2019
Terrific color with my silver hair. Really pops. Doesn't bleed.
Edith D G on Jul 25, 2019
I trust the quality
Jayne P on Jul 21, 2019
My sister gave my redhead daughter a sample. It was perfect. My daughter doesn’t splurge except this! My daughter in law loved it too so it’s her birthday gift
Holly H on Jul 4, 2019
This is one of the best lipstick that never broke me out and gentle to my sensitive lips - been a fan of CHANEL's lipstick for 5 years and going. Not to mention the colors are beautiful that creates a nice even out look. It's a must have in my purse.
Guest L on Jun 30, 2019
An article on Byrdie recommended this product and shade for my skin tone.
Guest A on Jun 19, 2019
I want to try this shade
jolan b on Jun 17, 2019
Gift for my lady
Guest K on Jun 6, 2019
My Niece requested this Lipstick for her birthday!
Jacquelyn D on Jun 2, 2019
trendy color for new look in summer
Jiapei L on May 21, 2019
This is another amazing Chanel formulation and colour
Michelle G on May 13, 2019
I have mademoiselle and I quite like it. I wanted to try another shade.
Guest E on May 6, 2019
I have spent fortunes since you discontinued Coco Pink, trying to replace it. I am so excited to see if you have brought it back with this product! I never wore Cico Pink that someone didn’t stop me and compliment me - never.
Julie B on May 1, 2019
I love the color and Chanel lipsticks and appreciate efficiency of order process
Dorothy T on Apr 30, 2019
So hydrating
Guest U on Apr 26, 2019
Since I couldn't get the Coco Stylo color I wanted as it was discontinued, your customer representative recommended this.
Sherry C on Apr 26, 2019
It's a beautiful color! I needed a boost!
Daphne A on Apr 25, 2019
I lost my lipstick on the train and I was so sad. I must replace it at once!
Fran S on Apr 20, 2019
love your lipsticks and wanted to try a couple new shades
miriam k on Apr 5, 2019
I love the bright color. It stays on all day. My first time ordering on line.
Guest A on Apr 4, 2019
It's perfect.
Marilyn C I on Mar 20, 2019
Very moisturizing and love the color.
Pamela S on Mar 17, 2019
I love all the Chanel lipsticks, and the Rouge Coco formula is excellent for everyday wear
Michelle G on Mar 16, 2019
i like the color
marcy r on Mar 15, 2019
I have always been interested in channel beauty products and I figured it is time I try them.
Claudette D on Feb 18, 2019
Perfect everyday color. Stays on forever! Super creamy and hydrating.
Lee B on Feb 16, 2019
Loved the color!
Sylvia F on Feb 15, 2019
It’s a signature item that will go great with my designer lip collection!
Guest H on Feb 11, 2019
This is my first luxury lipstick ever. After reading many reviews, I believe it was the finest option given my coloring and preferences.
Guest E on Feb 7, 2019
This color looks beautiful and I think with my dark complexion it will be even more beautiful!
Irene P on Feb 2, 2019
Love the hydration, smell, long comfortable wear and the perfect hot red! Never take coco away!
Cris T on Jan 29, 2019
Another winner... great consistency, vibrant coloring, and long wearing without bleeding or beading on the lip... an extra plus for having no irritating smell...This lipstick is truly hydrating!!!
Jacqueline D on Jan 24, 2019
The only lipstick I have ever worn regularly. I love the color and that it’s actually hydrating. - Sarah Ulich
Guest A on Jan 22, 2019
Chanel Lipstick is pure magic and can transform your day!
Taylor T on Jan 16, 2019
I had been using Sari Dore for years, and Chanel is no longer making it. The Live Chat representative who assisted me was very helpful, and I'm looking forward to trying this color.
Julianne E on Jan 12, 2019
Daughter’s birthday and this was her choice
Guest I on Jan 9, 2019
Been looking for a deep red shade and this was recommended by a Chanel rep. Hoping this is my red.
Carolyn H on Jan 6, 2019
My favorite brand and formula of lipstick. I have used this for years.
Patricia S on Jan 5, 2019
I LOVE this shade and the formula is divine, very hydrating and doesn’t bleed.
Guest I on Dec 20, 2018
This lip color feels good on, and I get compliments on the color I wear most which is Roussy.
Anita J on Dec 19, 2018
I have always loved Chanel products, especially the lipsticks. They are so moist but not sticky; colors are rich and long lasting. Ladies, do not consider any other brand.
Donna S on Dec 17, 2018
A gift for my mother in law this christmas
Cherryl C on Dec 15, 2018
I have been wanting a beautiful pink lipstick. This looks gorgeous.
Guest E on Dec 14, 2018
I am surprised to learn that the best prices for Chanel are actually on the Chanel website! Plus you get samples!
Guest L on Dec 13, 2018
This is my 3rd Suzanne Lipstick. I wear this to work everyday and I love that the lipcolor just blends and doesnt showsoff dark to my skintone. I would always recommend this product.
Priyanka G on Dec 11, 2018
Love Red
Guest A on Dec 10, 2018
It's what I use
Frances S on Aug 29, 2019
I have loved and used this color for a long time and the store no longer had it.....
Guest K on Aug 25, 2019
Do you still have Rouge Coco number 52 - Grace? If not, what is similar?
Sharyn J on Nov 28, 2016
BEST ANSWER: We no longer carry Rouge Coco Hydrating Creme Lip Colour in shade 52 GRACE however, we do recommend ROUGE COCO ULTRA HYDRATING LIP COLOUR in shade 420 VERA as a similar alternative shade.
Dear Sirs, I believe Rouge coco shine 98 etourdie is no longer available and I am so upset! I had finally found a sheer lipstick in a red colour that I can actually wear. Can you please advise why and what lipstick is similar to it? All red lipsticks are too red and turn orange on my lips except for this one!
NICOLE M on Aug 5, 2019
BEST ANSWER: I would suggest in the Rouge Coco Flash #72 Rush, it is similar to the 98 Etourdie and will not turn orange.
I still love my 410 Catherine, but I know it has been discontinued. What would you suggest as a replacement? I saw Edith has been suggested in the past, but wonder if it is too pink for what I am looking for.
Tracy H on Jul 24, 2019
BEST ANSWER: We do suggest Edith as the closest shade. It is a bit more pink but a similar colour to Catherine.
My mother has #422 lipstick but I don’t see it on your website?
Caroline M on Jul 21, 2019
BEST ANSWER: Our Rouge Coco in shade 422- Olga has been dicontinued however, I recommend shade 432 - Cecile as the closest shade to this colour. Cecile has more of a neutral/ beige undertone than Olga but will give the most similar appearance.
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4.8 / 5.0
45 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
I love this Chanel lipstick! The color is perfect to wear everyday and the attractive case just makes life better! Glad to find the perfect shade!
September 16, 2019
1 month ago
First Name
Product came exquisitely packaged. Went on smooth and silky. Lasted all day without smearing.
September 9, 2019
2 weeks ago
First Name
Although this lipstick is basically the same shade as my lips, it completely lifts my appearance
September 3, 2019
3 weeks ago
First Name
It is creamy without being greasy/shiny, and it lasts well. It was a repurchase because I liked the color so much.
August 23, 2019
1 month ago
First Name
This may be the best lipstick in the world. It is a very natural shade and it feels so good on your lips that it is addictive.
August 19, 2019
1 month ago
First Name
Love this color and formula. It is so smooth and the color or perfect. I chose Coralie with the Try it On app! It lasts and lasts.
August 13, 2019
1 month ago
First Name
As always great product, service and delivery.
July 21, 2019
2 months ago
First Name
The color Antoinette is amazing, it's just what I was looking for. I have a slight yellow/green undertone and use beige 30 for my foundation. The lipstick has a shine like a gloss and feels light on my lips. It's a warm brownish coral, perfect with a tan.
July 19, 2019
2 months ago
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I lovet the red lipstick but I only like the the pink because it’s a little light than I expected..
July 18, 2019
2 months ago
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It deserves the word "ultra"! My experience is that it hydrates the best!!!!!
Love the lush colors. Colors are easy to choose online. Store salesgirls are also very knowledgeable.
July 8, 2019
2 months ago
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