the-story-of-the-iconic-bag

Wednesday, February 25, 2015

THE STORY OF THE ICONIC HANDBAG

Initiator of a new, liberating and modern gesture, Gabrielle Chanel created a bag that she needed herself, an accessory which freed up the hands: the iconic bag of the House is born.
Even today, the classic design still follows the first partitions dictated by Gabrielle: a chain interwoven with leather ribbon that allows to carry it on the shoulder, quilting inspired by the equestrian universe that Gabrielle Chanel loved so much, garnet leather that reminds one of the color of the uniform which Gabrielle had to wear at the Aubazine orphanage, and the regular twist clasp called the "Mademoiselle".
Every season, Karl Lagerfeld metamorphoses the iconic bag: different materials, clasps transformed into jewels and chevron quilting enriches the legendary Chanel bag family. The iconic bag is part of an heritage that is transmitted from mother to daughter. As Chanel used to say: "Fashion becomes unfashionable, style never".

Mademoiselle Chanel by Mike de Dulmen © CHANEL All rights reserved

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