THE RESEARCH

THE POWER OF RED CAMELLIA

The discovery of red camellia ‘The Czar’ extract is the result of 17 years of research focused on the most emblematic CHANEL flower.

Red camellia extract is extraordinarily rich in protocatechuic acid, a molecule belonging to the polyphenol family that is known for its antioxidant properties.

  • Red camellia extract increases cellular vitality by

(1)In vitro test measuring a specific expression marker, both in untreated cells and cells treated with red camellia extract.

THE N°1 DE CHANEL DIFFERENCE

At the core of the N°1 DE CHANEL line, red camellia extract, an ingredient with revitalizing properties, prevents and corrects the appearance of the 5 signs of ageing.

Immediately after application, skin feels healthier (+30%(1)) and better protected from external aggressors (+32%(1)).

  • The appearance of wrinkles is reduced.
  • Skin's elasticity is improved.

(1)Self-assessment completed immediately after use, 78 women.
(2)Clinical evaluation after one month of use, 29 women.

THE REVITALIZING EFFECTS OF RED CAMELLIA

During its testing on the red camellia, CHANEL Research studied 3 key markers involved in skin ageing:
CDK1 and Lamin B1, which are linked to cellular vitality, and MMP1, a marker of premature senescence that is involved in the breakdown of collagen and elastin fibers. In vitro tests were performed on cells subjected to stress. Expression of these markers shows that red camellia extract helps preserve cellular vitality and strengthen collagen and elastin.

When red camellia extract was applied to cells subjected to stress:
Increased expression of the Lamin B1 protein demonstrated a 67%(1) boost in cellular vitality.
Increased expression (+40%(1)) of the CDK1 protein demonstrated improved cell morphology.
Decreased expression (-127%(1)) of the MMP1 protein demonstrated reduced damage to collagen and elastin.
Premature ageing in the skin is impeded.

(1)In vitro test measuring a specific expression marker, both in untreated cells and cells treated with red camellia extract.

GAUJACQ, A PLACE OF EXPLORATION

In 1998, CHANEL established an open-sky laboratory in Gaujacq, a town in Southwest France, and devoted it entirely to conducting research and studying camellias from all over the world.

The CHANEL open-sky laboratory in Gaujacq comprises 40 hectares of land used for conducting research and studying camellias. It is managed based on the principles of agroecology and agroforestry in order to preserve local biodiversity.

Researchers in Gaujacq work with the camellias in an ecosystem that provides unique conditions for observation, study, and innovation.

It is an incubator of innovation where numerous ingredients have been derived from the iconic flower, including an oil, ceramides, water, yeast extract, and extract. It is also where researchers discovered the exceptional role red camellia plays in targeting senescence, a mechanism behind skin ageing.

A center for research in experimental farming that opens up new possibilities in the field of beauty.

N°1 DE CHANEL
RED CAMELLIA
REVITALIZING SERUM