ROUGE ALLURE VELVET
An ultra-comfortable texture and concentrated pigments enhance lips with a matte and luminous finish. A soft formula delivers an instant feeling of hydration and suppleness. Assert your allure in every possible way with 20 intense shades.
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ROUGE VIE
Anna EWERS is wearing shade 58 Rouge Vie.
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INTEMPORELLE
Mona TOUGAARD is wearing shade 60 Intemporelle.
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ÉTERNELLE
Bomi YOUN is wearing shade 64 Éternelle.
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MYSTÉRIEUSE
Anok YAI is wearing shade 72 Mystérieuse.
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APPLYING ROUGE ALLURE
A unique click. One-stroke. application Inimitable allure.


THE COLOURS OF ALLURE
Rouge Vie, Rouge Feu, Rouge Charnel… Discover the 20 shades of ROUGE ALLURE VELVET, including 14 new ones, with ultra-fine, highly concentrated pigments.
THE COLOURS OF ALLURE
Rouge Vie, Rouge Feu, Rouge Charnel… Discover the 20 shades of ROUGE ALLURE VELVET, including 14 new ones, with ultra-fine, highly concentrated pigments.