31 LE ROUGE – LE COFFRET LIPSTICK COFFRET AND REFILLS

DESCRIPTION

This coffret comprises the 31 LE ROUGE lipstick and 2 refills, selected from among the collection's 24 matte and satin shades. It includes a leather sleeve in black, red, or silver, designed to protect the lipstick's square, faceted glass case. Only available for personalization in stores.

The white lacquered wood case embellished with black trim—two emblematic colors of the House—is the result of a meticulous design process. It is lacquered in China, a country renowned for its expertise in the craft. Both sophisticated and functional, the coffret features a mirror and a protective cloth that can also be used to polish the lipstick case. It also features an insert that can be removed, allowing you to keep the coffret and give it new life.

31 LE ROUGE. The House's most exclusive lipstick, inspired by a legendary address: 31 rue Cambon, the birthplace of CHANEL creation.
The 24 shades, ranging from orangey rosewood to deep garnet and pink beige to cherry red, are vibrant reflections of Gabrielle Chanel's memories, the mastery demonstrated by the ateliers, and the creativity and vitality integral to rue Cambon. Whether matte or satin, they are colors that were created to reveal, to embellish, and to state the obvious, made for singularity rather than subtlety.

More than just a chance to experience 31 LE ROUGE—a rendez-vous. And the fact that it takes place only at the most emblematic boutiques is no coincidence.

COMPOSITION

Formulated with 75% naturally derived ingredients yet no compromise on efficacy, 31 LE ROUGE is an innovation in makeup.

Skincare benefits, which contribute to better-looking lips with each passing day, complement its glide-on texture and intense, long-wearing color.

Finely micronized pigments combined with sheer mother-of-pearl reveal intense, purely radiant color.

Its formula is enriched with Gardenia oil from Gaujacq, a CHANEL-exclusive ingredient*, and Maracuja oil, to leave lips smoother and better defined.

After 1 month of use, lips are:
Better moisturized: +70%**
Smoother: +44%***
Firmer: +55%***
More defined: +14%***

*Patent pending in Europe, the United States, South Korea, China, and Japan.
**Instrumental test performed with a corneometer on bare lips after 4 weeks of use, 20 women.
***Clinical evaluation of bare lips after 4 weeks of use, 26 women.

HOW TO USE

This exquisite coffret comprises one lipstick and 2 refills selected from among 24 hues, allowing you to easily switch from shade to shade as desired.
Refills cannot be used without a case and are compatible exclusively with 31 LE ROUGE.
The coffret features a leather sleeve in black, red, or silver, designed to protect the lipstick's square, faceted glass case. Always keep the product in its sleeve when not in use, in order to prevent scratches and to keep the glass beautifully polished.

List of Ingredients

The list of ingredients is included on all of our product packaging. In case of an allergy, always check the list of ingredients before you use the product.

CHANEL 92 200 Neuilly-sur-Seine