I AM A CRAFT
The parfumeur's craft cannot be learned from books.
It is a sense of smell based on a memory and a knowledge.
It is a freedom to develop an infinite palette of ingredients, the way a painter chooses his colours.
It is a meticulous shaping, a precise dosage, a rigorous transformation that is created on instinct, until the raw essence becomes a CHANEL essence.
“I like the idea that fragrance, so immaterial and impalpable, comes from something concrete, real and very artisanal like the earth, the flowers, the harvest.”
— Olivier Polge, CHANEL In-House Perfumer Creator
The nose of CHANEL meticulously assembles different facets of ingredients to create olfactory impressions. Through abstraction and the transfiguration of nature, he composes a unique fragrance.
Olivier Polge traces the essential lines of the fragrance. He then retouches the lines, specifies the composition and applies the colours…until the moment the image appears and becomes a CHANEL fragrance.