1915. Gabrielle Chanel discovered Biarritz. She was immediately taken with this haven of peace at the edge of the ocean and its sporty yet fashionable atmosphere. She chose to make it the location of her first couture house, in a villa opposite the casino. Bringing together elegance and comfort, her designs caught the attention of an international clientele and marked the debut of CHANEL. Like a breath of fresh air, PARIS-BIARRITZ captures all the energy and freedom of this seaside town.