CHANEL NEWS

chanel-eres-private-co-branding-by-karl-lagerfeld

Thursday, May 6, 2010

CHANEL ERES
PRIVATE CO-BRANDING
BY KARL LAGERFELD

"CHANEL est une maison-mère avec plusieurs enfants qui ne portent pas son nom. La maison ERES en fait partie. CHANEL fait des maillots de
bain et de la lingerie occasionnellement dans le cadre particulier d’une collection. ERES en revanche ne fait que ça, sans prendre ombrage de l’image forte de CHANEL. Mettre de la lingerie ERES sous une robe CHANEL est une démarche "mode" naturelle, moderne et spontanée. Normalement le co-branding se fait entre étrangers - ici il se fait en famille :
PRIVATE CO-BRANDING."

www.eresparis.com

coco-chanels-apartment-the-camellia

Wednesday, May 5, 2010

COCO CHANEL'S APARTMENT
THE CAMELLIA

The camellia, a flower of stark simplicity and pure white, could not fail to charm Mademoiselle Chanel. It formed part of her private world: here scattered on Coromandel screens, it also appears in chandeliers or in bouquets with rock-crystal.
Prior to being the flower associated with demimondaines or dandies, the camellia symbolized purity and longevity in Asia. Gabrielle Chanel made it a symbol of her designs, featuring it here and there in every item of a woman’s wardrobe.

flower-bed

Wednesday, May 5, 2010

FLOWER BED

For the Spring-Summer collection, delicate and simplistic camellias and poppies punctuate little black dresses and are featured in a variety of colors to enhance the look of bags, decorate hair accessories or accentuate the waistline.

Crafted in the workshops of Lemarié, the camellias are hand-cut in the shape of a heart; the petals are then formed using a die cutter.

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