Origins of Tweed - Chanel

Behind the lens

Inspired by a tradition

The origins of tweed

When Gabrielle Chanel met the Duke of Westminster, he wore simple, chic and comfortable outfits such as strong tweed jackets - well suited to outdoor activities. From 1924, she began to work with a Scottish tweed factory. It soon became a Chanel's distinctive element, symbolizing modern and timeless elegance.

Tweed Types - Chanel

From the hands of a weaver

Tweed, or “two-threaded” fabric, was originally made in Scotland by weaving a variety of woollen threads, giving the material its rough feel and natural look. Over time, artificial fibres and decorative threads came to be added to the traditional spun wool. In Karl Lagerfeld's hands, tweed has become lighter, more sophisticated and constantly reinterpreted.

Tweed Sunglasses - Chanel

To one of a kind

STAYING TRUE TO THE FINEST WEAVING TECHNIQUES, SHEETS OF ACETATE ARE STACKED ON TOP OF EACH OTHER TO CREATE AN IRrEGULAR, TWEED-EFFECT PATTERN. FRAMES OF SUNGLASSES ARE CUT FROM DIFFERENT PARTS, MAKING EVERY PAIR UNIQUE.